Golden hour in full bloom: Yumi x aaura records at SOHO House
About the brands
Yumi crafts floral moments that elevate any space. aaura records is a Berlin-based music collective known for soulful sounds and stylish sets
About the event
On a warm Saturday evening, Yumi and aaura records took over the Soho House Berlin rooftop terrace. Think DJs, dancers, signature drinks, and a sea (and in this case pool) of flowers — all overlooking the city skyline. Poolside energy met curated luxury.
What Loud & Clear Agency did at the event
We captured the atmosphere as it shifted from golden hour to dance floor. Between chic guests, spontaneous movement, and Yumi’s dreamy arrangements, we created content that felt high-end but still full of feeling.
Summary / Key takeaway
This was more than an event — it was a mood. Yumi x aaura records proved that flowers and music can transform a space into an experience. Our visuals bottled that vibe for post-event storytelling.
We captured the kind of summer evening you wish you could rewind.
Yumi’s florals and aaura’s sound made for an unforgettable pairing.
